OHLogo2.0

 

Olivia Hoffman

Graphic Designer

Polaroid

Promotional Poster

Context: A promotional poster centered on the Polaroid SX-70, reinterpreting its iconic design through a retro-inspired visual approach that highlights both the product and its cultural legacy.

This was created for a school project.

 

Goal: To evoke a sense of nostalgia while maintaining clarity and visual impact, using vintage-inspired typography and layout to celebrate the camera’s history and appeal to a contemporary audience.

 

Tools used: Photoshop, InDesign